Get Real With Spike — Episode 5: Look vs. Like

Yes, boys and girls, it’s that time again. In this episode of Get Real With Spike we talk about online vs. offline personas, the fact that most social media is just more noise, look vs. like and shining that big ol’ brand spotlight on your customers instead of yourself. All in 83 seconds.

Get Real with Spike 5 from Social Fresh on Vimeo.


  • July 13, 2011


    I haven’t been here for a while.
    I quit Twitter.
    I loved this post.
    Your suit is nice.
    I got a haircut yesterday.
    She trimmed my eyebrows.
    This was a really good post.
    I have an affinity for pepperjack cheese.*
    Thank you for your Beastie Boys videos.
    I put salt on peaches.
    Your post made me think.
    And laugh.

    *especially on hamburgers.**
    **with barbecue sauce.

  • July 13, 2011

    Spike Jones


    I missed you.
    I miss you on Twitter. You were one of the few that made the damn thing bearable.
    I like it too.
    I’m sure your haircut and eyebrows look amazing.
    I prefer sharp cheddar.
    That was the other Spike Jones. With the z.
    I don’t really care for salt.
    Making you laugh will go on my list of best compliments ever. (It’s a short one.)

  • July 14, 2011


    I like you Spike.

  • July 14, 2011

    Spike Jones

    I like you too, Rob. And Love146.

  • July 21, 2011


    I love the questioning of the platforms. And as they mature they turn toward what other media do…shining the light on themselves. The “look” as you put it.

    I’m starting to think the offline opportunity can still be tied to social media tools, but in a really local way. In my circles, Twitter and Facebook are becoming used more and becoming more relevant with my friends and my community here in town. Where I live. Where I see people…in person. And in these instances it is about the conversations and shared experiences. Not about liking the Nya Nya cat.

  • August 2, 2011

    Vincent Ammirato

    Either peeps project a “digital super me” (Bogusky – or they whine so much we ignore/block them.

    There isn’t a middle ground of faceless people not trying to impress anyone, is there? Maybe we just notice the glamorous pics and the cry babies.

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