Odds and Ends

I’ve got a lot of things floating around in my head, so I’m going to use this post to get them down on “paper.” They will be random, but stay with me.

1. Derek Sivers recently gave a talk at TED about how to start a movement. I wrote a post about this based on the same video he uses back in June, but David pulls some new insights from it. My favorite quotes, “Nurture your first few followers as equals, so the movement is not about you.” “Leadership is overglorified. The first follower is the one that transforms the lone nut into a leader.” “If you really want to start a movement, have the courage to follow and show others how to follow.”

2. I’m about to take the Foursquare/Gowalla plunge. I’ve held off for just about as long as I can. And what fascinates me about these new apps and what’s left out of all the buzz is that these are some of the first (popular) apps out there that are bridging the gap between online and offline. We are about to witness a rapid evolution and will be able to trace it back to these two.

3. As I’m prone to do, I’ve been thinking more about Social Media consultants lately. First of all, I’d like to clarify that I’m not a hater of all SM consultants. But if you know me, you know that I put all my stock in successful practitioners instead of those who talk a big game, but have no real success stories with clients to show for it.

Like I said, I’ve been rethinking that. And I believe these folks who spend all day on Twitter trying to build and maintain their following and who have no real experience are actually good for the industry. Because while the rest of us are actually doing the work, they are doing all the yelling – which gets the industry attention. So they do serve their purpose.

I told you they were random thoughts.

5 Comments

  • […] This post was mentioned on Twitter by almitra, Andrew Brynjulson. Andrew Brynjulson said: Thanks to @spikejones for pointing me to this TED talk. http://bit.ly/b8fl4Z […]

  • April 7, 2010

    Roger Dennis

    On watching the TED talk it struck me that it almost felt as if it has been shoe horned into the content. What ever your take on it you cannot help but be impressed in the closing segments when people are literally running to take part.

  • April 7, 2010

    Brett Duncan

    I’ll be interested to hear about your feedback on Foursquare and Gowalla. I’m still holding off, although I was just telling someone last night that they kinda represent where online success is heading right now, that being figuring out how to link offline and online. Personally, I’m not crazy about having to check in everywhere, and so far, the only reason anyone has given me to do it is so I get coupons and whatnot.

    I’ll let you early adopters figure it out. I’ll stay busy yelling on Twitter and drumming up some business for you.

    bd
    @bdunc1

  • April 7, 2010

    Christy

    Spike, the “SM gurus as hype-sters” thought is valid. There are those, like Amber Naslund, who are spending a significant amount of time demonstrating what works in certain channels. I’d argue that she’s a practitioner, though, not a self-proclaimed guru. And she gets attention for the practice.

    What I still want to see happen is a way to sift through the people who are getting SM attention simply to land his/her first client. Or, the person who’s looking for an SM job by generating hype. I know *you* can see right through it, but not everyone else can. And they’re building a following based on not much at all.

    There. A half-baked, random thought in response to your fully-baked random thoughts.

  • April 23, 2010

    Amy

    I’ll be interested to hear about your feedback on Foursquare and Gowalla. I’m still holding off, although I was just telling someone last night that they kinda represent where online success is heading right now, that being figuring out how to link offline and online. Personally, I’m not crazy about having to check in everywhere, and so far, the only reason anyone has given me to do it is so I get coupons and whatnot.

    I’ll let you early adopters figure it out. I’ll stay busy yelling on Twitter and drumming up some business for you.

    bd
    @bdunc1

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